Brazil The Emerging Economic Boom 1995-2005
Is your company ready to take advantage of the new growth cycle that is beginning in Brazil and should last the next ten years? Few Brazilian experts are as qualified to answer this question as the author of this book, Stephen Charles Kanitz. The original version of this book, written in Portuguese, became a best-seller in Brazil only a month after publication. It received the Jabuti Award, the Brazilian equivalent of a Pulitzer, the first management book ever to receive the award. Changing times. A Harvard MBA, Stephen Kanitz, has become Brazil's leading management consultant, an authority in emerging markets strategic planning. In this book, buttressed with masses of data, figures and examples, Professor Kanitz shows that the years of stagnation have been left behind. To take maximum advantage of this new economic boom, before competitors do, you must become aware that Brazil is ready for a new surge of growth, which will be similar in many respects to the "economic miracle" of the seventies. In 1985, he received an award as Financial Analyst of the Year. In 1992, he was chosen Professional of the Year by the National Accounting Association. He usually kicks off yearly corporate meetings when CEOS and CFOS visit foreign subsidiaries in Brazil. In 1984, he predicted seven lean years for Brazil, when the conventional wisdom was that by then the nation's problems were over. He wrote a book with an appropriate title for the times: How to Predict Bankruptcies. The book was a best-seller, as its author was unfortunately right about the times.
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